NASCAR hopes sponsor Monster attracts needed younger fans (The Associated Press)

NASCAR's top circuit has been called the Winston Cup, Nextel Cup and Sprint Cup. Starting in 2017, the sport could have a Cup-less name, one of many changes expected as Monster Energy takes over as title sponsor with a desire to attract younger fans to a sagging sport. ''Young people set trends in fashion and then older people adapt,'' said Mark Hall, Monster's chief marketing officer.