Senin, 27 Februari 2017

Column: Hype, new format didn't equal must-watch Daytona 500 (The Associated Press)

The Monster Energy Girls pose in Victory Lane during the second of two NASCAR qualifying races for Sunday's Daytona 500 at Daytona International Speedway in Daytona Beach, Fla., Thursday, Feb. 23, 2017. Monster Energy tries to give NASCAR the boost it needs as it starts a multi-year agreement as title sponsor of the Cup series. But will the intoxicating mix of girls, energy drinks and stunt shows help NASCAR? (AP Photo/Chuck Burton)

Owen ''Lightning McQueen'' Wilson was on hand, and so was Waka Flocka Flame , Gronk and nearly two dozen women decked out in scantily-clad Monster Energy outfits. One thing NASCAR had for its season opener was a much-needed spark and an atmosphere worthy of the hype associated with its biggest race. The sport's leaders had worked so hard to make a splash and push the message that this was a new NASCAR.


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